Social media marketing agency

Social media that builds real business

Strategy, content, paid social and community management across Instagram, Facebook, LinkedIn, TikTok and YouTube — planned around your customers and measured in enquiries and sales, not just likes.

  • Organic + paid in one plan
  • Monthly calendar you approve
  • Reports in plain English
WHY SOCIAL, WHY US

A social media marketing agency focused on results

TECHTARN is a full-service social media marketing agency managing content, advertising and community for businesses across the USA, Canada, UK, UAE, Singapore, Australia, India and worldwide. We help brands build engaged audiences and turn followers into customers on Instagram, Facebook, LinkedIn, TikTok, YouTube and X.

Our social media management services combine strategy, creative content, paid social and community engagement. We recommend platforms based on where your audience actually is: for B2B that is often LinkedIn, while e-commerce and lifestyle brands usually do best on Instagram and TikTok.

Social works best as part of a bigger plan. Paid social complements your Google Ads for a full-funnel approach, your best content marketing gets amplified across channels, and everything is measured with proper marketing analytics. Social also supports your SEO strategy by driving brand searches and visits.

  • Strategy before posting

    We start from your audience and goals, then pick the platforms and formats that suit them — not every channel at once.

  • Content made for each platform

    Reels, carousels, LinkedIn posts and short video built for how people use each app, in your brand style.

  • Organic and paid working together

    Your best organic posts become ads, and ad data shows which messages to make more of.

  • Reporting tied to business results

    We report on enquiries, sales and cost per result, not just likes and followers.

  • One team across marketing

    Social links up with your SEO, Google Ads, email and website, so the whole funnel works together.

INTERACTIVE · PLATFORM MATCHER

Which platforms suit your business?

Pick your business type and main goal. The bars show where we would usually start — a guide from our own experience, which we confirm with an audit of your audience.

Your business
Main goal
Recommended mix

Platform fitOur guidance
IGInstagram
0%
fFacebook
0%
inLinkedIn
0%
TkTikTok
0%
▶YouTube
0%
XX
0%
PPinterest
0%
Get a platform plan for your brand
INFOGRAPHIC · THE SOCIAL FUNNEL

From first scroll to loyal customer

Social media works at every stage of the buying journey. Tap a stage to see what we do there and how we measure it.

Stage 1 of 5 · Awareness

Get discovered by the right people

Short video and Reels, reach campaigns, creator partnerships and hashtag research put you in front of new audiences.

What we measure: Reach · impressions · video views

Stage 2 of 5 · Engagement

Turn scrollers into followers

Carousels, polls, questions and fast replies give people a reason to stop, save and share.

What we measure: Engagement rate · saves · shares · comments

Stage 3 of 5 · Consideration

Help them choose you

Customer stories, reviews, comparisons and retargeting ads answer the questions people have before they buy.

What we measure: Profile visits · link clicks · click-through rate

Stage 4 of 5 · Conversion

Make it easy to act

Lead forms, shoppable posts, offers and landing pages built to convert turn interest into enquiries and sales.

What we measure: Leads · purchases · cost per result · ROAS

Stage 5 of 5 · Loyalty

Keep customers coming back

Community care, review responses, user-generated content and email follow-up turn buyers into repeat customers and fans.

What we measure: Repeat purchases · sentiment · response time

SERVICES

Social media marketing services

Everything your social presence needs, from strategy and content to ads and reporting.

Organic social

Social media strategy

Audience research, competitor review, platform choice, content pillars and a posting plan tied to your goals.

Content creation

Branded graphics, carousels, captions and hashtag research, delivered as a monthly calendar you approve.

Video, Reels & TikTok

Short-form video scripts, editing and trend-led formats for Instagram Reels, TikTok and YouTube Shorts.

Community management

Comments, DMs and reviews answered on-brand and on time, with escalation for anything sensitive.

Paid social

Facebook & Instagram ads

Audience targeting, creative testing and budget management for leads, sales and app installs.

LinkedIn ads for B2B

Lead gen forms, sponsored content and account-based campaigns aimed at decision makers.

Social commerce

Shoppable posts, product catalogues and dynamic retargeting that bring shoppers back to your store.

Retargeting & lookalikes

Re-engage site visitors and reach new people who look like your best customers.

Measure & grow

Analytics & reporting

Monthly reports on reach, engagement, leads and ad return, with plain-English notes on what to do next.

Influencer & creator partnerships

Finding, vetting and managing micro and macro creators who fit your brand and audience.

Social listening

Tracking mentions, competitors and sentiment so you can join conversations and spot issues early.

Profile audits & optimisation

Bios, links, highlights, pinned posts and page setup reviewed so every visit has a clear next step.

INFOGRAPHIC · YOUR CONTENT WEEK

What a month of content looks like

Choose your platforms and watch a typical week fill up. Colours show our usual starting content mix — we tune it to your audience after the first month.

  • Educate 40%Tips, how-tos and answers to common questions
  • Engage 25%Polls, questions, trends and conversations
  • Inspire 20%Customer stories, results and behind the scenes
  • Promote 15%Offers, launches and clear calls to action
Mon
Tue
Wed
Thu
Fri
Sat
Sun
15posts a week
65posts a month
4platforms
INFOGRAPHIC · YOUR NUMBERS

Paid social estimator

Enter your own figures to see how budget, ad cost and conversion rate turn into results. Defaults are placeholders — real costs vary a lot by industry, country and creative.

Impressions
0
Clicks
0
Conversions
0
Cost per conversion$0
Value generated$0
Return on ad spend0×

Illustrative only — it multiplies the figures you enter. Bars use a log scale so all three fit. We give you real benchmarks for your market in a free strategy call.

PROCESS

How we run your social channels

Five clear steps, repeated every month so results keep improving.

  1. Audit

    We review your channels, competitors and audience to set a baseline before anything changes.

  2. Strategy

    Platform selection, content pillars, posting cadence and paid media plan, agreed with you.

  3. Content

    A monthly content calendar you approve before anything goes live.

  4. Manage

    Scheduling, community management and weekly ad optimisation.

  5. Report

    A monthly report and call: what moved, what we learned and what comes next.

WHAT'S INCLUDED

Every social retainer includes

Get a free strategy call →
  • Platform strategy for your chosen channels
  • Branded content calendar with monthly approval
  • Graphic design and caption writing
  • Hashtag and audience research
  • Community management for comments and DMs
  • Paid social ad management (if included)
  • Competitor monitoring
  • Monthly reporting call
PLATFORMS

Where your audience spends its time

Each platform has its own audience and formats. Here is what each one is best for.

IG

Instagram

Best for brands with a visual story: retail, food, beauty, travel, lifestyle and local businesses.

Formats: Reels, carousels, stories, shopping tags
f

Facebook

Best for local reach, community groups and detailed ad targeting across most age groups.

Formats: Video, posts, groups, lead ads, events
in

LinkedIn

Best for B2B, recruitment and thought leadership aimed at professionals and decision makers.

Formats: Posts, documents, articles, lead gen forms
Tk

TikTok

Best for reaching younger audiences fast with entertaining, trend-led short video.

Formats: Short video, trends, Spark Ads, TikTok Shop
▶

YouTube

Best for tutorials, product demos and long-form content people search for.

Formats: Shorts, long-form video, in-stream ads
X

X

Best for news, tech, real-time updates and customer service conversations.

Formats: Short posts, threads, replies
P

Pinterest

Best for planning-led buying: home, fashion, food, weddings and DIY.

Formats: Pins, idea boards, shopping ads
FAQ

Social media marketing FAQs

Answers to the questions businesses ask us most.

Which social media platforms do you manage?
Instagram, Facebook, LinkedIn, TikTok, YouTube, X and Pinterest. We recommend platforms based on where your audience actually is — not every channel suits every business. Try the platform matcher above for a starting point.
Do you create the content or do we?
We create everything — graphics, captions, hashtags, short-video scripts and edits — or work from your brand assets and footage. You approve a monthly calendar before anything is posted.
How many posts per week will you publish?
Typically 3–5 posts per platform per week on standard retainers. Volume is scoped to your goals, budget and how much content your team can support with photos, video and approvals.
Can you run ads on a small budget?
Yes — we work with paid social budgets from $500 a month, though $1,500 or more gives the platforms enough data to optimise properly. Use the paid social estimator to see how budget, cost and conversion rate fit together.
Which platform is best for B2B?
For most B2B companies, LinkedIn comes first, supported by YouTube for demos and X for industry conversation. We pair it with content marketing and email to nurture leads.
How long before we see results?
Paid social can bring traffic and leads within the first few weeks. Organic growth builds over three to six months of consistent posting and community work. We agree goals and measures at the start so progress is clear.
How do you measure ROI from social media?
We set up tracking with pixels, UTM links and marketing analytics, then report leads, sales, cost per result and return on ad spend alongside reach and engagement.
Do you work with influencers?
Yes. We find and vet creators who match your audience, agree briefs and usage rights, manage the campaign and report on the results.
How do you handle negative comments?
We follow an agreed response guide: reply quickly and politely, move complaints to private messages and escalate anything sensitive to you straight away. Spam and abuse are hidden or reported.
Can social media help our SEO?
Indirectly, yes. Social drives brand searches, visits and links to your content, which supports your SEO strategy. We plan both together so they reinforce each other.
Get In Touch

Ready to grow on social?

Tell us about your business, audience and goals. We'll send a short plan for the right platforms — we reply within 4 business hours.

⏰
Response TimeWithin 4 business hours (your timezone)
Send Us a Message